Distributors Should Sell Programs and Not Products

Distributors should sell programs and not products. Having worked with large cleaning contractors throughout North America as well as schools, universities, and corporations, helping these organizations make cleaning more effective and efficient, Ron Segura says what could help janitorial distributors today and in the future is moving from selling products to selling programs. “For instance, …

Evolving Trends Affect Jansan Professionals

The concerns of large facilities are always evolving, according to Ron Segura, president of Segura Associates and evolving trends affect janitorial professionals.  His company helps organizations such as Stanford University, Adobe Systems, Stryker Medical, and others operate their facilities in a healthier, more sustainable, and efficient manner. “Sometimes their focus is on cost reduction,” Segura …

Highlighting The Importance Of Cleaning

Whether a hospital, elementary school or office building, most organizations have a communications system designed to share information with building occupants. This may be email, e-newsletters or printed company updates. In-house custodial executives should proactively use these tools to promote the work they do and communicate the value of the department. The savvy, self-promoting custodial …

The Value of Applying a floor finish

School administrators and facility managers are, more frequently, deciding not to apply a finish to their floors. A floor finish is a liquid applied to a hard surface floor that dries into a smooth film, about the thickness of waxed paper. In addition to protecting the floor, it makes it more attractive and slip-resistant. Time, …

Getting New Business the Old Fashioned Way: Networking

Someone I know in the contract cleaning industry wanted to expand his business. He gave up on cold calling, as it just was not working and he did not enjoy it, and was looking for a new tack. Based on his research, he decided the best approach was to increase his online savvy. He spent …

Tips on Complaining and Receiving Complaints

State and local government administrators along with managers of all types of facilities should take a new look at something most of us try to avoid and that is complaints and complaining. This is specifically important if you are the one who must deliver complaints to an outside vendor such as a cleaning contractor. It can …

Pitching a Rate Increase

As most cleaning contractors know, raising rates on a customer can be very difficult. Often, in the mind of the cleaning contractor, there is the fear that by sending the client a proposal for a rate increase, there is a risk of losing the account. The letter or email just might cause the client to …

Ron Segura Talks Disney, Customer Satisfaction and Growing Up in the Business

Name: Ron Segura Title: Consultant & President of Segura & Associates Company: Segura & Associates Quote: “I have always felt that the day when our children tell us that when they grow up, they want to be in the janitorial business – and we do not feel that we have failed as parents – then …