San Mateo, CA – Marketing has changed. Many jansan professionals market their services by finding ways for the customer to come to them. This is referred to as reverse marketing. However, Ron Segura, president of Segura & Associates, who helps cleaning contractors and other jansan industry professionals build their businesses, says, “we must remember that …
Category Archives: General
What Not to Say to a Customer
The following was published in Cleaning Business Today When marketing cleaning services or working with a current client, there are some words and phrases used that are just no longer appropriate. What happens is they can cause a conversation to make a wrong turn, and that is something we want to avoid. “Fortunately, many of these words and …
Cleaning for Time vs. Cleaning for Health
This article was first published by the Cleaning and Maintenance Institute Cleaning professionals are under more and more pressure to perform their duties as quickly as possible. This is happening in a variety of settings, from the cleaning of commercial office space to schools to hospitals and hotels. And, during a time when our industry …
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The Next Turing Point in Professional Cleaning
The following article was first published in ISSA in May 2016 For most custodial workers, the use of green or environmentally preferable cleaning products is now a daily fact of life. The turning point for green cleaning occurred a good decade ago, in the mid- to-late 2000s. So if green cleaning has become old hat, …
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Proof of Performance in the Retail Setting
If you, a contract cleaner, were asked what is the most essential tool you need to clean a retail facility – a store or even a mall – what would you say? Might your answer be, an automatic scrubber? Plenty of mops and buckets on hand? Maybe lots of warning signs, allowing you to block …
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Ways to Reduce “Anniversary” Job Injuries
San Mateo, CA – Many studies indicate that during the first three months on the job, new workers have an increased chance of having a job-related injury. This applies to workers in most all types of workplaces, including custodial workers. However, according to Ron Segura, President of Segura & Associates, which helps contract cleaning companies …
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Why Cleaning Contractors Need a Gray Wooden Box
Tensions and friction between staff can develop in all types of organizations, including janitorial cleaning companies. For many cleaning contractors, it evolves slowly, over time, and because many have never dealt with such a situation before, they are not sure what to do or where to start to address it. One reason it evolves slowly …
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Cleaning Terms That Are Being Washed Away
Now that the professional cleaning industry is evolving faster than ever before, some terms traditionally used in the industry are becoming less common or being replaced. According to Ron Segura, president of Segura Associates, who works with large organizations and cleaning contractors to help them operate in a more efficient and cost effective manner, these …
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The Importance of Cleaning
The following article was published in CleanLink Magazine Whether a hospital, elementary school or office building, most organizations have a communications system designed to share information with building occupants. This may be email, e-newsletters or printed company updates. In-house custodial executives should proactively use these tools to promote the work they do and communicate the value …
New Technologies for the Cleaning Industry
The following article will be published in the January issue of InClean Australia The professional cleaning industry will be changing and changing a lot in the next few years due to new technologies and artificial intelligence. A global mega-retailer announced on LinkedIn that they are conducting tests of an “autonomous” floor scrubber. By autonomous, they …
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