Several years ago, a cleaning contractor in the southeast started writing a column on office cleaning for a local newspaper. The column mainly dealt with
One of the most essential parts of a blog is the CTA – the Call to Action. Typically, it is posted at the end of a blog but not always.
builds trust between the web visitor and the organization and with trust, sales can be right around the corner
Cleaning contractors should never underestimate the power and potential of an active blogging program to help market their services and their company
How do most customers find out about you and your business? Invariably, they go to your website. And what’s on most cleaning contractors’ websites? A
IoT will play a growing role in restroom management and all facility operations, helping to create the smart buildings of the future
Many of our clients are now asking us about the Internet of Things (IoT) and how it will impact their facilities and professional cleaning. One
To build your business, potential customers have to know you, like you, and trust you. We call this the KLT factor, and developing your KLT
While many cleaning contractors have jumped on the content marketing bandwagon, some have not. Even those that have may not be fully aware of its
The best way to handle an emergency is to plan for one. It can be too late to protect tenants and building visitors if you
Ron Segura, Founder and President of Segura & Associates brings over 50 years of experience in all segments of the Cleaning Industry. Ten of those years were spent overseeing the cleaning of over 4.5 million square feet of outsourced services for The Walt Disney Company.
Pixel Mix. 
